10. 2 Cooperative Strategy - Managing Alliances: A Dynamic Capabilities View (part 2 of 3)
Автор: David Webb
Загружено: 2021-10-18
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In this video we continue to explore cooperative strategy and look closer at what advice the dynamic capabilities perspective of competitive advantage can give us on excelling at strategic appliance. We consider how we build an alliance capability within a firm to manage a particular alliance and a portfolio of alliances.
If you would like to dig deeper into thinking on how to build an alliance capability it would be worthwhile having a look at the following article:
Kale, P. and Singh, H. (2009) "Managing Strategic Alliances: What Do We Know Now, and Where Do We Go From Here?", Academy of Management Perspectives, 23, 3, 45-61 (a short video summary of this article is available here: • Leading Strategy Paper series: Kale and Si... )
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