Gamification in Fintech: From Boosting Engagement to Becoming a Lovemark

Описание: 🎮 Most fintech apps are boring, so people only open them when they have to. This video is about changing that.

We explore how to use gamification and psychology to make banking products engaging. The goal is to keep users coming back and encourage them to use more features. It’s a practical strategy to help businesses grow while giving users a better experience.

Inside the video:

Real-world cases: See how banking, investing, and insurance apps use gamification.
Top-of-wallet mechanics: Practical ways to make your app the primary choice.
Psychology in action: Using behavioral science to drive retention and transactions.
Feature discovery: Real examples of getting users to explore more of your product.

Grab the bonus:
📘 Free Gamification Guide – 20+ high-value examples for financial products:
https://craftinnovations.global/gamif...

Speaker:🎙 Andriy Gubynskyi – CEO at Craft Innovations, CX/UX Consultant:   / andreygubinskiy  

We are proud to host this session in partnership with:
🤝 IxDF — https://www.interaction-design.org/tu... – Top-tier education for UX professionals.
🤝 Userlytics — https://www.userlytics.com/ – Leading platform for user testing and research.

#Fintech #Gamification #ProductStrategy #Banking #UX #CraftInnovations