Coca Cola // Times Square Activation
Автор: Set Creative - A WPP Company
Загружено: 2020-05-19
Просмотров: 817
Описание: Coca-Cola launched their new 3D modular billboard on Times Square and asked us to create and deliver a branded seating area that responded to content on the billboard. The countdown on the billboard triggered cooling misters on the ground, inviting over 360,000 passersby to climb up, grab a Coke, and strike a pose. The Coca-Cola bench, inspired by the shape of the well-known bottle, reached over 2 Million people on social.
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