The Story Behind CrossFit’s Celebrity Trainer (EP.020)

Описание: Conor Murphy has worn many hats: Navy serviceman, CrossFit Games athlete, Seminar Staff trainer, and, now, head of Big Night Fitness and affiliate owner in Boston, Massachusetts. In this raw and real conversation with Denise Thomas, Conor opens up about the moments that nearly broke him — and how CrossFit gave him a second chance.

From losing his shot at a military career, to training celebrities on tour buses, to building a space where community comes first, Conor reflects on the power of mentorship, growth through failure, and what it means to truly live your values. His message to aspiring coaches and owners? Focus on people, not optics. Do the work. Stay humble. Keep showing up.

Topics Included

Military injury and finding direction through CrossFit
Competing at the Games and becoming a Seminar Staff member
Coaching celebrities vs. everyday athletes
Building community at Big Night Fitness
Lessons in leadership, ego, and growing up
Launching an affiliate with purpose and perspective

Resources Mentioned

CrossFit PB (Pacific Beach)
CrossFit Level 1 Certificate Course
CrossFit Seminar Staff
WOD on the Waves
Big Night Entertainment Group
CrossFit TILT

Community Highlight

In 2023, Ernesto Reyes saw a gap: no CrossFit events in Mexico offered adaptive divisions. So he decided to change that.

As the owner of CrossFit Cholula, Ernesto didn’t start with experience in adaptive training — just a love for competition and a drive to make the sport more inclusive. He visited a local rec center and invited adaptive athletes to try CrossFit. Over 20 showed up. A few kept training. That first competition changed everything.

Now, he coaches more than 10 adaptive athletes regularly. And the mission has become clear: this is his calling.

As his late father once said, “Maybe Ernesto found the meaning of life — helping people.”

This year, his gym is launching Personas con Determinación, a fundraiser to support competition costs. Together, they’ll hike one of Mexico’s highest peaks to prove a point: accomplishment doesn’t require perfection — it requires determination.

Follow the journey. Or join the climb.

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