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[Case Study] Nescafé & eYeka: It All Starts With a NESCAFÉ
Автор: eYeka
Загружено: 2015-04-03
Просмотров: 1593
Описание:
What do Office Games, French street rappers and an Inventor have in common? They all start with a NESCAFÉ!
In August 2014, Nescafé challenged the eYeka community to submit videos based on the “It all starts with a NESCAFÉ” motto. « Tell us what you put behind the “It”. Your story can be big or small. It can change your day or your life, » the brief said. The brand received 60 videos from 24 countries across the globe, and loved the diversity of the creative interpretations.
Video by Julien Beuvry (https://en.eyeka.com/u/JMGPRODUCTION80) for eYeka
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