Will AI Replace Pricing Professionals? Or Make Them Stronger?

Описание: Is AI about to make pricing professionals obsolete… or is it the tool that will make their expertise indispensable?

Join industry leaders Marcos Rivera (Pricing I/O), Mark Stiving (Impact Pricing), Steven Forth (Ibbaka), and special guest Augustin Manchon (Manchon & Company) as they tackle the biggest questions facing pricing teams today.

🔹 Discover which roles are at risk, which ones are set to grow, and what entirely new jobs are emerging
🔹 See how AI is transforming pricing design, optimization, and deal execution
🔹 Learn actionable frameworks and strategies to elevate your value, sharpen your strategy, and stay ahead

We’ll deep-dive into:

•AI as a Force Multiplier: Using AI for segmentation, research, and optimization so pricing pros drive more outcomes with less grunt work

•When Human Judgment Matters: Where automation ends and expert intuition begins—how to blend AI insights with real-world leadership

•Actionable Frameworks & New Roles: What is “pricing orchestration”? Who are “value engineers” and “agent designers”? What must leaders do differently NOW?

Plus, the panel will go hands-on:

•Mapping the jobs most at risk and those growing

•Showcasing new technology stacks and agent tools in the wild

•Revealing the trade-offs between growth, margin, and trust in the age of AI

No sales pitch—just expert, practical insights and sharp, honest discussion.

Don’t miss the smartest conversation on AI and the future of pricing roles in SaaS (and beyond).