Why Website Typography is so Important

Описание: With handwriting like that, would you believe me?

People come to your website to read your content. Blog posts, your opinions, explanations. People visit your website to learn information from.

Newsflash! People don’t come to your website just to you have cool colors or some nice designs….unless you’re a photographer or some really cool artist.

They come for your content.

And that's why good typography is important. If your content is tough to read, people will have difficulties reading or not take you as serious. And we don’t want that.

Typography influences your web visitors and can have positive effects on your business when done correctly. Some feel cheerful. Some feel energizing. Some feel creepy.

An experiment was conducted with 40,000 people. The peeps were split into groups and presented the same passage but with different typefaces. The readers were then asked whether they agreed to disagreed with the passage.

The findings, people reading the statement in one font we're much more likely to agree with the passage than others reading the same thin in another font. Study below in the description.

Conclusion, typography affects readers.

But don't take the studies word for it. Ask your friends see what they say about fonts that you're using on your website.

Because if you’re typography is hard to read or not matching your style, it might be off-putting. It might be distracting enough to not talk to you.

Article on fonts making things more believable: http://www.fastcodesign.com/1670556/a...