PPC Advertising and Display Advertisement | Digital Marketing | SNS Institutions
Автор: Sowmiya Rengasamy
Загружено: 2026-02-13
Просмотров: 5
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This video provides a clear understanding of PPC Advertising and Display Advertisement in digital marketing. It explains how Pay-Per-Click (PPC) campaigns work, including bidding strategies, keyword targeting, and ad placement. The session also highlights how display advertisements use visuals, banners, and audience targeting to build brand awareness. Viewers will learn the difference between search ads and display ads, along with their advantages and use cases. Practical insights into campaign optimization, budget management, and performance metrics are discussed. This video is ideal for Digital Marketing students, beginners, and marketing professionals. Watch the full session to understand how paid advertising drives traffic, leads, and conversions effectively.
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