Core Values - Logan Boyce

Описание: If I walked into your office right now and asked your team what your company’s core values are… would they know them?

More importantly — are they actually living them?

In this episode of Montreal’s Elite Unleashed, we break down why core values aren’t just “nice words on a wall,” but the DNA of your company culture. Whether you run a real estate team, a marketing agency, an insurance firm, or any growing business, your core values determine who you hire, who you fire, the clients you attract, and the decisions you make.

We cover:

The two biggest mistakes leaders make when creating core values
Why “aspirational values” can hurt your business
The danger of “permission-to-play” values (and why honesty might NOT be a core value)
How to build core values from your top performers
A simple +1 / 0 / -1 scoring system for accountability
How core values eliminate shiny object syndrome
How to implement core values so they actually stick

If you want stronger culture, better hiring decisions, clearer accountability, and a team that gels naturally — this episode will give you the framework.

Because when core values are clear… decisions become easy.

⏱️ TIMESTAMPS

00:00 – If I asked your team your core values, would they know?
00:18 – Why core values became “cliché” (and why that’s wrong)
01:00 – What core values actually are (your company’s DNA)
02:10 – You attract the energy you put out
03:09 – The 2 biggest traps when creating core values
03:27 – Aspirational core values (dangerous mistake)
04:07 – Permission-to-play values (why honesty got burned)
05:59 – Why core values matter for hiring & firing
07:12 – The +1 / 0 / -1 core value scoring system
08:43 – Accountability conversations that actually work
09:02 – Culture consistency & hiring alignment
10:02 – Growth mindset & real accountability
11:14 – Atmosphere: why positivity impacts performance
11:59 – Core values prevent shiny object syndrome
13:00 – How to identify your REAL core values
13:36 – Start with your top performers
15:43 – Combining and refining your values
16:28 – Why 3–5 core values is the sweet spot
17:24 – You already live by core values (even personally)
18:29 – How to implement core values so they stick
19:20 – Weekly meeting strategy to embed culture
21:09 – When core values are clear, decisions are easy

#CoreValues
#Leadership
#Entrepreneurship
#CompanyCulture
#BusinessGrowth
#RealEstateLeadership
#EOS
#TeamBuilding
#Accountability
#MontrealsElite