Search Lost Impression Share (Budget)
Автор: Missoula SEO Geek
Загружено: 2023-01-19
Просмотров: 3993
Описание:
Search Lost Impression Share (Budget) can be a bit confusing if you're not familiar with how that metric functions. But it can make a huge difference in the way you run your campaigns!
On Google Ads, Search Lost IS (Budget) indicates the amount of impressions you're missing out on due to a lack of budget, in simple terms.
When you know how much impression share you have left to gobble up with your budget, it gives you an indication of how much more ad spend you can put towards a campaign before the performance starts to suffer.
If you have a 90% Search Lost Impression Share from Budget, then you've only tapped 10% of the ad spend budget for that campaign, if you want to think of it that way.
Learn how Search Lost IS (Rank) works on my other video: • Search Lost Impression Share (Rank)
Get help with Google Ads: https://missoulaseogeek.com/
Follow For More: @MissoulaSEOGeek
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