This Listing Agent Just Cost Her Seller Six Figures (Here’s Why)

Описание: Many real estate listing agents have no idea how badly they’re hurting their sellers — and bad listing photos are one of the most expensive mistakes you can make, least-discussed mistakes in real estate.

In this video, I break down a real $2.4M listing in my own neighborhood and show you three critical mistakes that cost sellers leverage, momentum, and serious money.

If you want to stand out, win more listings, deliver unmatched results, and permanently increase your average commission rate, this is a mistake you must eliminate immediately.

This video is part of Real Estate Advice - Broken Down, an ongoing series where I analyze popular real estate advice, strategies, and agent behavior to show what actually produces real client outcomes.

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👉 Next step: https://3PercentCommissionChallenge.com

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About Michael
I’m Michael Hausam — an active real estate broker in Southern California and the founder of Haus Advantage Academy, where I help real estate agents permanently increase their average commission rate and dominate buyer and seller consultations.

Chapters
00:00 This agent just cost her sellers serious money
00:45 The $2.4M listing mistake that stopped buyers cold
01:30 Mistake #1: Amateur photos on luxury listings
02:20 What buyers actually care about first
03:15 Mistake #2: Photos that tell no story
04:20 Why feature photos must stop the scroll
05:10 The real purpose of listing photos
06:05 Mistake #3: Weaponizing this in listing consults
07:00 Show-and-tell that eliminates competition
08:10 Marketing vs advertising (BMW example)
09:05 How this wins listings at any commission rate
09:55 What to watch next

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