Southern or SaaS? Rachel Elsts Downey of Share Your Genius Puts Her Knowledge to the Test

Описание: The "Mayor of Southbound and Inbound" interviews renowned keynote speaker Rachel Elsts Downey of Share Your Genius on the ATV rooftop for a round of "Southern or SaaS." Rachel, who is described as a personal friend and mentor, was the one who convinced the interviewer to "push for no term limits."

The game tests Rachel's knowledge of three B2B terms versus three Southern expressions. The B2B terms include:
ICP (Ideal Client Profile): "Who do you want to work with."
PLG (Product-Led Growth): People adopt the product by experiencing it, which is often characterized by "a lot of free trials" and not having to "talk to people."
TOFU (Top of Funnel): Also defined as food.
Southern terms include:
"Hold your horses" (Chill out, slow down).
"It's blowing up a storm" (Weather-related Armageddon, "Meteorological $h!t").
"Carry me to the store" (Take you to the store).
Rachel is deemed the winner, proving why "she's not a keynote speaker by accident."

Chapters

0:00 Interview Intro and Introducing Rachel Elsts Downey

0:29 Southern or SaaS? Game Introduction

0:46 Round 1: B2B Term ICP (Ideal Client Profile)

01:21 Round 2: Southern Expression "Hold your horses"

01:39 Round 3: B2B Term PLG (Product-Led Growth)

02:30 Round 4: Southern Expression "It's blowing up a storm"

03:09 Round 5: B2B Term TOFU (Top of Funnel)

03:24 Round 6: Southern Expression "Can you carry me to the store?"

03:43 Winner Announced & Wrap Up

#SouthernOrSaaS #RachelElstsDowney #ShareYourGenius #KeynoteSpeaker #B2BTerms #ICPSaaS #PLG #TOFU #SouthernExpressions #Southbound #Inbound #SalesAcronyms

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