Master Marketing: MPIs, Feeder Strategies & Scaling Tips | Tier 11 Live! - EP025

Описание: Got marketing questions? Need advice on an ad campaign? Struggling to hit your KPIs?

Join Ralph Burns, Founder & CEO of Tier 11, and John Moran, Head of Strategy at Tier 11, as they answer your digital marketing questions LIVE every Friday!

Join us as we dive deep into marketing performance indicators (MPIs), feeder strategies, and actionable insights for scaling campaigns on platforms like Google Ads, YouTube, and Meta. Learn how to optimize for new customer acquisition, measure true ad performance, and navigate the evolving landscape of digital marketing. Packed with real-world examples, live Q&A, and expert advice, this is your go-to resource for data-driven marketing success.
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Chapters
[0:00] Introduction and Live Welcome
[0:33] Weekly Recap and Upcoming Topics
[1:39] Introduction to Marketing Performance Indicators (MPIs)
[2:50] Why Traditional Metrics Are Obsolete
[7:07] Case Study: Scaling with Feeder Strategies
[13:08] Breaking Down Attribution and Revenue Insights
[19:03] Understanding LTV and CAC in Campaigns
[26:31] Deep Dive: Feeder Strategies in Google Ads
[36:40] Solving Tracking Issues and Retargeting
[44:53] YouTube Ads for Remarketing and Scale
[54:20] Q&A: Scaling Strategies and Campaign Metrics
[1:00:44] Closing Remarks and Next Week’s Topics
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Tier 11 is here to help you navigate the complexities of modern marketing and achieve the results your business needs. By partnering with us, you'll gain:
• A unified strategy that breaks down silos and aligns your efforts towards critical business objectives
• Transparent measurement and reporting that connects marketing to revenue and other vital KPIs
• A relentless focus on the metrics that truly matter for your long-term success

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Download FREE Copy of Tier11's MPI Glossary Below 👇
https://www.tiereleven.com/mpi