Thierry Brunfaut on How to be More Creative

Описание: Everyone can be creative. Creativity can be encouraged, trained and practised.
During this webinar Thierry Brunfaut, founder of Base Design, shares his insights on how to be more creative, what creativity is, which exercises you can do by yoursef and with your team to unleash it and how to build a safe space for sharing ideas.

0:00 — Intro
2:31 — Difference between creative and non-creative people
05:11 — Experiment
08:54 — Are you creative?
09:36 — Exercise #1: how to create a safe space
11:15 — Exercise #2 how to start creating
17:49 — Misconceptions about creativity
19:48 — Exercise #3: how to visualise idea
21:02 — Basic creativity tools and elements
27:40 — What is creativity?
28:50 — Q&As
28:50 — What to do when you’re stuck with the project
29:56 — How to choose the format for your ideas
31:47 — How to know that the idea is good?
35:07 — Testing Ideas
37:12 — Defining project objectives
38:33 — How to go from a non-creative to a creative position
41:42 — Must-Have skills for a good designer
45:47 — The biggest enemy of creativity
46:57 — Tools for remote work creativity
48:33 — How to make creativity a culture
54:42 — Mental Health & Creativity
59:04 — Career Paths: from hands-obn designer to Creative Director
1:03:30 — Motivation to be creative
1:05:54 — How to scale company culture

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