Get Press in Hours With This Newsjacking System

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Newsjacking and reactive PR are how founders earn media coverage fast and build expert authority. Most founders wait weeks for press. The smart ones get quoted in hours—by responding to breaking news with credibility and speed.

This video breaks down how to use newsjacking, reactive PR, and expert commentary to position yourself as a trusted source while the story is still developing.

Learn how to monitor the news cycle, identify the right trends, pitch journalists in real time, and turn speed into a repeatable PR system. This is how founders, executives, and thought leaders land consistent press without a massive PR budget.

If you want earned media that compounds—not one-off mentions—this is how you stay ahead of the headlines.

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CHAPTERS
0:00 – What Is Newsjacking & Why Reactive PR Works
0:34 – How Newsjacking Positions You as an Expert Source
1:09 – When Newsjacking Works (And When to Skip It)
1:28 – How to Find Breaking Stories Fast
2:12 – Writing a Rapid-Response Media Pitch
2:53 – Building a Newsjacking Response Library
3:26 – Using Social Media When You Miss the Press Window
4:00 – Newsjacking Ethics: Commentary vs Crisis
4:23 – Amplifying Reactive PR Wins for Authority
4:49 – Turning Reactive PR Into a Repeatable System
5:17 – Why Newsjacking Is the Ultimate PR Equalizer