Spotify Soundcheck Design

Описание: Project Walkthrough: Spotify Soundcheck (Commercial Enterprise Launch)
The Challenge: How do you turn a complex internal developer-health tool into a premium, revenue-generating SaaS product? As the lead designer for Soundcheck’s commercial expansion, my goal was to transform abstract engineering data into an elegant, actionable experience for Spotify’s first enterprise customers.

What you’ll see in this walkthrough:

Commercial Dashboarding: A look at the "Campaigns" and "Analytics" features designed specifically for paying enterprise leads to track cross-org health.

The "SaaS Polish": Notice the transition from "internal utility" to a high-craft visual language that aligns with Spotify’s premium brand while maintaining the density needed for technical users.

Action-Oriented UX: How I used visual hierarchy to guide developers from "seeing a problem" to "fixing the code" with minimal cognitive load.

Information Architecture: A peek at the redesigned navigation that supported the shift from a single plugin to a multi-feature enterprise suite.

The Result: This work formed the backbone of the commercial offering for Spotify Backstage, enabling the platform to successfully move into a self-serve SaaS revenue model and setting the standard for how Spotify "productizes" its internal engineering culture.