Selling Education | Get their Attention - then Keep it. | Umang Gandecha

Описание: What really drives student bookings in today’s market?

In this episode of Selling Education, I’m joined by Umang Ghandecha, Executive Director at Londonist Global and one of the Hurun UK Under-35s. If you work in international student recruitment, as a school, a language provider, or an agent, you’ll want this one on your watch list.

Umang breaks down the strategies that actually move enrolments forward today:
• Creating urgency without pressure
• Keeping Gen Z (and their parents) engaged after the first enquiry
• Building trust through standout service
• Leading a team that confidently picks up the phone
• The follow-up behaviours that separate busy teams from effective ones

We also dig into the post-COVID sales culture, what families expect now, and why service after the sale matters more than ever.

Londonist, under Umang’s guidance and Asim Erturk’s leadership, has won the StudyTravel Star “Star Service Provider” award five years running, so when he talks about service and conversion, it’s worth listening.

If you want clearer, faster, more consistent enrolments, this episode will show you what to focus on next.