California’s “Unfair Competition” Law -- (Business & Professions Code 17200 – 17209)

Описание: Business & Professions Code 17200 – 17209 is California's "unfair competition" law, as explained by a personal injury lawyer.

Personal injury attorney Neil Shouse explains that California's "unfair competition" law prohibits businesses from engaging in false advertising, and other anti-competitive business practices.

If an individual or a competing business has been damaged by another company's unfair business practices, they can bring a lawsuit under the "unfair competition" law.

A business violates this law in any of three ways. First, when it sells the same products at different prices, in different locations, within the state of California. Secondly, when a business sells a product below-cost in an attempt to bankrupt the competition. And finally, when a business performs a bait-and-switch advertisement, that is when they attempt to lure consumers into their store with a cheap price on a particular product, but in reality they only have higher-priced options available.

In order for a lawsuit to have a legitimate claim against a business for unfair competition, a plaintiff must have actually lost money or property because of the alleged unfair practices. This means that consumer watchdog groups, and governmental agencies cannot sue for unfair competition.

If a plaintiff is successful in their unfair competition lawsuit, there are a number of actions that the judge can take to remedy the damages. The judge may actually award money or property to the plaintiff. They might even order an injunction, or equitable relief against the defendant, in order to put a halt to the unfair business practices.

In addition, there are various governmental agencies and entities which may bring action against a business in violation of 17200 – 17209 BPC. Possible penalties include a civil penalty up to $2,500 for each violation, and even prosecution as a criminal.

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