Everything You Need to Know About Product Strategy

Описание: “Most product managers think they’re doing strategy, but they’re not."

“I hate founder mode. Just because you're really good at going from zero to one does not necessarily mean you can take a company from 20 million in ARR to 150 million in ARR to like a Facebook size.”

That’s just two of the many eye-opening insights from Melissa Perri.

In today’s episode, Melissa pulls back the curtain on what product strategy really is (and isn’t), how to scale high-performing teams without losing focus, and the biggest mistakes PMs make when balancing user needs and business goals.

This is a masterclass for PMs at every stage who want to excel at rethinking roadmaps, avoiding execution traps, and building products that drive measurable outcomes — not just features.

Agenda:

Are You Stuck in the "Build Trap"? Here’s What It Means — 00:00:14
Founder Mode: Why It’s a Double-Edged Sword — 00:07:58
The Science Behind Crafting a Winning Strategy — 00:13:17
Company vs. Product Strategy: What Most PMs Get Wrong — 00:21:34
What Really Defines Product Strategy? — 00:29:34
The 5 Layers of Strategy Every PM Must Master — 00:33:18
Empowering Teams: The Secret to Unlocking Their Full Potential — 00:39:26
From Tactical to Strategic: A Roadmap for Junior PMs — 00:48:11
How to Create Game-Changing Initiative Lists as a PM — 01:02:41
Why PMs Are Losing Their Seats at the Figma Table — 01:09:36
Prioritization Perfected: Mastering the Cost of Delay Concept — 01:18:29
The Untold Truths About Product Operations — 01:23:22
Scaling Up? Beware of These Common Team Mistakes — 01:32:15
“Product Kata”: The Iterative Framework That Drives Success — 01:35:59
Keeping Up With the Rapid Evolution of Product Management — 01:43:41
How to Land Your Dream PM Job: Proven Advice That Works — 01:52:23
Behind the Curtain: A Business Breakdown You Need to Hear — 02:02:59

💼 Brought to you by:

@Enterpret: Transform customer feedback into product growth with custom AI - https://www.enterpret.com/productgrowth

@useanvil: The fastest way to build software for automating documents - http://www.useanvil.com/aakash

@hidovetail: The Fastest Way to Understand Your Customer - https://www.dovetail.com/aakash/

📍 Where to find Melissa:

LinkedIn:   / melissajeanperri  
Website: https://www.produxlabs.com/product-th...
Online training and course: https://productinstitute.com/p/master...

👨‍💻 Where to find Aakash:

Twitter:   / aakashg0  
LinkedIn:   / aagupta  
Instagram:   / aakashg0  

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