What is Customer Lifetime Value? | How to Increase Customer Lifetime Value? in Hindi | Pankaj Shaw

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Topics Covered:
1. What is Customer Lifetime Value?
2. How to Calculate Customer Lifetime Value?
3. Formula of Customer Lifetime Value
4. Customer Lifetime Value Viability?
5. How to Increase Customer Lifetime Value?

The Customer lifetime value (CLV) is a measure of the average customer’s revenue generated over their entire relationship with a company i.e Total Average revenue generated by the business from their customer.

Tech-Startups/Growth Hackers use Customer Lifetime Value in a different way. Acquiring a customer at a higher cost (Even in Losses) and later covering them up using Customer Lifetime Value.

So here is the entire video that how they do this and what tactics they apply.

Timestamp:
0:00 - Intro
1:49 - Customer Lifetime Value Meaning and Formula
6:32 - Customer Lifetime Value Viability
8:20 - Customer Lifetime Value Considerations
11:46 - How to Increase Customer Lifetime Value?
14:25 - Conclusion
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About: Pankaj Shaw is a Passionate Entrepreneur with an extraordinary mind in Business & Entrepreneurship. Being an Entrepreneur he loves to share the knowledge he acquires from reading many books. He is a Business Consultant and specializes in Marketing.

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