How to cut “work about work” and stay focussed with Asana's Dani Spires
Автор: The Marketing Meetup
Загружено: 2026-02-12
Просмотров: 15
Описание:
You can have all the tools in the world… and still feel like your day disappears into pings, meetings, and status chasing. This session is about getting that time back with simple, repeatable habits that actually stick.
Joe is joined by Dani Spires, VP of digital at Asana, to unpack the biggest productivity drains teams face right now and how to fix them with clearer processes, better meeting discipline, and AI that supports (rather than amplifies) chaos.
Key topics include:
Why AI can create more “work about work” if you layer it onto broken processes
How to build focus time rituals that work across whole teams (not just individuals)
A practical way to stop reactive Slack pings by enforcing a clear intake and escalation process
Using AI for research, synthesis, first drafts, routing and summaries while keeping strategy and judgement human
Meeting rules that save hours: agendas, outcomes, documented decisions, and when to confidently decline
How to create clarity by tying work to impact and making ad hoc requests self-serve
Timestamps:
00:00 Building a personal AI assistant
02:24 Where teams waste time most
05:07 Protecting focus from constant pings
10:01 Staying organised outside of work
12:09 AI agents in real workflows
18:04 Meetings that actually work
35:03 Finding clarity through impact
Watch / listen:
Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast...
Listen on Spotify: https://open.spotify.com/show/5QvmFdx...
Please take the time to check out our partners, all of whom we work with because we think they’re useful companies for lovely marketers.
Frontify – All your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collaborative source of brand truth.
Mailchimp - The all-in-one marketing platform that helps teams turn emails, automation, and now SMS into smarter, more connected customer journeys (and they’ve been longtime friends of TMM!).
Cambridge Marketing College – The best place to get your marketing qualifications and apprenticeships.
Planable – the content collaboration platform that helps marketing teams create, plan, review, and approve all their awesome marketing content.
Wistia – a complete video marketing platform that helps teams create, host, market, and measure their videos and webinars, all in one place.
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