Pt3 - Learn how to create a stunning detailed logo for a luxury brand - Planning and sketching

Описание: Pt3 - Learn how to create a stunning detailed logo for a luxury brand - Planning and sketching

This class is for logo designers who want to offer that ‘certain client’ (perhaps a luxury brand) something really special.

WATCH THE FULL COURSE HERE ON YOUTUBE FOR FREE

Learn how to design a stunning, highly detailed logo for a luxury brand—without losing clarity, scalability, or polish. In this full class, I’ll show logo designers how to take a complex idea and engineer it into an elegant, versatile mark that still reads “premium” at first glance. We’ll cover strategy (when detail is the right choice), visual research and moodboards, structure and geometry, motif building, symmetry, line weight, and optical corrections. I’ll walk you through typography pairing, how to balance dense illustration with a refined wordmark, and the exact checks to ensure legibility at small sizes. Then we’ll add finishing touches: metallic foils, emboss/deboss, engraving-inspired shading, and a final mockup that sells the idea to clients.

This class is perfect if you usually design minimalist marks but want to confidently offer a “richer” option for certain clients—think heritage fashion, luxury goods, hospitality, and high-end services. By the end, you’ll have your own portfolio-ready detailed logo and a repeatable process you can adapt for future projects.

I’m a brand identity designer in London working with boutique and premium brands worldwide. If you’d like done-for-you identity—or to book a free discovery call—visit jmgraphicdesign.com. Enjoy the class and level up your craft.


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Beautifully crafted Brand Identity Design.

I’m a brand identity designer based in london, but enjoy working with clients globally. I specialise in creating luxurious, high end branding (that includes logo design) for boutique businesses, alongside high end brand identity for corporate clients. As a web designer, it’s a real advantage to then draw directly on assets created in the brand identity phase, bringing the brand vision together as a whole; with nothing lost in translation.

The videos on this channel are designed to teach Designers & Business owners useful skills to level up their design efforts.

Like what you see? Book a free discovery call & see if I can help you with your next project

JM Graphic Design
Brand Identity | Logo Design | Web Design | From a London Studio
https://www.jmgraphicdesign.com


See my portfolio at https://www.jmgraphicdesign.com

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