UK Bio Bank 100k Participant Film
Автор: Phil Smethurst
Загружено: 2026-02-16
Просмотров: 26
Описание:
Client: Sherbert Lemon, on behalf of UK Biobank
Working with Sherbert Lemon, I produced two milestone films for UK Biobank marking the completion of 100,000 whole-body scans — the largest imaging project of its kind globally.
The project required balancing two distinct audiences: an internal film celebrating the teams behind the achievement, and an external piece communicating the scale and global research impact of the milestone. I led the production process from planning through to post-production, shaping interview content, new and existing B Roll and developing motion graphics that translated complex scientific data into clear, engaging visual storytelling.
The final films combine human moments delivering work that feels both celebratory while reflecting the significance of the achievement.
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