REPLAY ! - FIFA Women's Football Convention - Afternoon Session

Описание: 6 JUNE 2019 - FIFA WOMEN’S FOOTBALL STRATEGY

13:15-14:20

SESSION THREE – COMMUNICATE AND COMMERCIALISE

• Presentation: Changing the perception of women’s football
o Karina LeBlanc, Head of Women’s Football, Concacaf, FIFA Legend
o Fan Movement representatives
Emma Clarke, coach and women’s football advocate
David Mundo, blogger

• Panel discussion: Women’s football commercial landscape
Moderator: Amanda Davies, sports anchor, CNN
o Barbara Slater, BBC Director of Sport
o Kate Johnson, Vice-President and Head of Global Sponsorship Marketing, Visa
o Shoko Tsuji, Head of Partnership Success, MyCujoo
o Philippe Le Floc’h, Chief Commercial Officer, FIFA

14:20-15:15

SESSION FOUR – GOVERN AND LEAD

• Interview – Game changers: men in decision-making positions championing women’s football and women in football
Moderator: Emily Shaw, Head of Women’s Football Development & Governance, FIFA
o Håkan Sjöstrand, General Secretary, Swedish Football Association
o Jean-Michel Aulas, President of Olympique Lyonnais

• Case study
o Nadine Kessler, Head of Women’s Football, UEFA

15:45-16:55

SESSION FIVE – EDUCATE AND EMPOWER

• Keynote address: Fatuma Abdulkadir Adan, Executive Director, Horn of Africa Development Initiative

• Panel discussion: The power of football
Moderator: Clarence Seedorf, FIFA Legend, coach, role model
o Samar Nassar, board member of the Union of Arab Football Associations and the
Jordan Football Association
o Oumou Kane, Head of Women’s Football, Mauritanian Football Association
o Jean Sseninde, Chief Executive Officer, Sseninde Foundation
o Laura Youngson, co-founder, Equal Playing Field and Ida Sports

16:55-17:15 CLOSING REMARKS: Fatma Samoura, FIFA Secretary General