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The A to Z of Career Growth: B - Brand

Автор: My Coach Ben

Загружено: 2026-01-25

Просмотров: 138

Описание: In this episode, we’ll be covering a topic which is often overlooked in the career world.

It’s crucial to have the right mindset in working and business life and to this end, considering oneself as a Brand is a huge help.

Below are the notes I used for the podcast. Take a look and see how you can apply these points to you and your career.

B – Brand,
Belief, Bravery
What
brand /brand / ▸ noun 1 a type of product manufactured by a particular company under a particular name:.
a particular identity or image regarded as an asset: you can still invent your own career, be your own brand. (Kelly smoking talk example…)
Who are you? (Age,sex, colour)
What are you about? (Values/drive): optimism; creativity; authenticity;
Why should anyone hire you? (Hisense TV story)
How
This is about being authentic
This is the real you
The answers to the previous questions essentially
Showing who you truly are
Define what you bring to the table
What are your strengths?
What have you accomplished
How have you accomplished it
What makes you stand out against other candidates?


#coaching #brand #career #growth #howto

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