How I built a $100M YouTube empire: PrestonPlayz interview

Описание: Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights

‪@PrestonPlayz‬ made over $35M last year through YouTube. He's CEO of TBNR - a media empire with 100 employees, 9 channels and over 80M followers - but started as a kid making Runescape videos.

Other top YouTubers are quitting. What keeps Preston going? Today he shares how he avoids burnout, how he scaled from creator to CEO, and he makes consistently compelling videos.
----------------------
Follow Karat at
  / trykarat  

Follow Eric at
  / erictway  

Now available on Spotify
https://open.spotify.com/episode/7fv5...

Follow Preston at
‪@PrestonYT‬
‪@PrestonPlayz‬
  / prestonplayz  
----------------------------------------------
Timestamps:
00:00 - Intro
1:29 - Will Preston ever leave YouTube?
5:41 - Preston's #1 secret to success
10:43 - Where Preston's faith comes from
18:10 - ChatGPT is Preston's sensei
21:27 - Mr. Beast's formula will NEVER work for Preston
24:39 - Viewers always come first
26:01 - Hiring my first editor
32:53 - Growing up with Call of Duty XBox LIVE chat
34:54 - How to be 100% honest
36:13 - Preston's Mom: business partner and biggest critic
40:31 - "Fake" Preston
42:44 - I will NEVER retire
43:38 - His Minecraft server has made HOW MUCH?
46:17 - Does Preston need to be in his own content?
47:59 - Why Preston doesn't believe in work hierarchy
49:56 - Expanding the team
55:33 - Preston's hardest interview questions
56:46 - Preston's biggest flaw?
59:13 - Preston's greatest piece of advice
1:03:44 - What anime taught Preston
1:06:55 - The last time Preston cried?
1:08:27 - Is there an inherent meaning in what we do?
1:12:35 - Preston discusses alcoholism in his family
1:13:30 - Preston go to nutrition hacks
1:15:01 - Thoughts on AI and does Preston use it in his content
1:16:27 - Breaking down Preston's different brands
1:20:43 - Will Preston ever make more personal based content
1:21:59 - Why did Preston get married so fast?
1:24:24 - Looking to the next 10 years ​