The Rise of Bleisure Travel: How Hotels and Airlines Are Adapting

Описание: What happens when business and leisure collide? You get Bleisure—a fast-growing trend that’s reshaping how we travel, where we stay, and how the hospitality industry operates.

In this video, we explore how Bleisure travel is transforming both the hospitality and aviation industries. Whether you’re a hotelier, airline professional, remote worker, or frequent traveler, this episode unpacks what you need to know about this new travel behavior—and why it matters more than ever.

🏙️ Here’s what we cover:
• What is Bleisure? A modern blend of business and leisure travel—and why it’s booming post-pandemic.
• The Rise of Bleisure Travelers: Driven by remote work, flexible schedules, and the priorities of Gen Z and Millennials.
• How Hotels Are Evolving: From co-working lobbies and “work-ready” rooms to curated experiences and flexible packages.
• How Airlines Are Responding: With flexible return fares, stopover deals, productivity tools, and loyalty programs designed for mixed-purpose trips.
• Behind the Scenes of Hotel Operations: How revenue management, F&B, housekeeping, and CRM systems are adapting to meet the needs of blended guests.
• Real Case Studies: Marriott’s Work Anywhere program and Lufthansa’s Bleisure Bundles in action.
• What’s Next? AI-driven personalization, lifestyle-integrated stays, and a future where travel supports both life and work.

💼🌴 Bleisure isn’t just a trend—it’s a shift in how we live and move. If you’re designing travel experiences, managing hospitality operations, or simply planning your next trip, this video is for you.

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