Free Copywriting Course For Beginners - Conversion Copywriting 101

Описание: Watch as the original conversion copywriter, Joanna Wiebe, sits down with some of the best minds in copywriting to show you how to write copy like a champ.

You'll learn about the foundations of conversion copywriting, including how to write headlines, email copy, web copy and ad copy.

Want to learn more about how to become a copywriter? Check out our Copywriting for Beginners playlist here -    • Copywriting For Beginners  

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Hi, I'm Jo! Welcome to Copyhackers!

Here you'll learn how to get started as a copywriter, how to find clients, how to make it your side hustle and just about everything there is to say about copy.

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Watch The Foundations of Conversion Copywriting for free here:
➡ https://copyschool.co/

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Chapters
00:00:00 What is Conversion Copywriting? (With Joel Klettke)
00:02:55 How to Know for Whom You’re Writing (With Jen Havice)
00:09:52 What is a Value Proposition? (With Eddy Piasentin)
00:19:31 What Does a Visitor’s Stage of Awareness Have to Do with the Copy You Write? (With Marylou Tyler)
00:23:55 How Can You Tell What Stage of Awareness Your Visitors Are In? (With Marylou Tyler)
00:28:30 Funnels and Stages of Awareness (With Marylou Tyler)
00:33:56 The 100 Audience Formula (With Marylou Tyler)
00:39:35 Explain Page Goals (With James E. Turner)
00:44:56 The Anatomy of a Great Web Page (With Sam Woods)
00:53:59 What to Think About When Laying Out Your Web Page (With Gavin Helm-Smith)
01:02:56 Home Pages vs Landing Pages (With Sam Woods)
01:09:29 Formatting Web Copy (With Mary Iannotti)
01:15:46 How to Write a Great Headline (With Rob Marsh)
01:21:09 Clear vs Clever: Which One Wins, When? (With Rob Marsh)
01:25:00 How to Write Meaningful Body Copy (With Kira Hug)
01:28:28 Features vs Benefits (With Lianna Patch)
01:32:22 How Long Should Your Copy Be? (With Gavin Helm-Smith)
01:36:29 What Are Useful Testimonials? (With Mary Iannotti)
01:41:43 When Should I Use a Testimonial? (With Joel Klettke)
01:44:36 How to Get Great Testimonials (With Maggie Patterson)
01:51:00 Getting Your Visitors to Opt-In to Your List (With Jessica Mehring and Maggie Patterson)
02:00:53 What is a Drip Campaign? (With James E. Turner)
02:05:32 How to Plot a Drip Campaign? (With Sam Woods)
02:13:59 How to Write an Email Subject Line (With Sam Woods)
02:21:38 Should You Sell in Email? (With Gavin Helm-Smith)
02:29:30 How to Write Adwords Ads That Convert (With Amy Hebdon)
02:34:42 How to Effortlessly Build a Huge Swipe File of the World's Best Copy (With Gavin Helm-Smith)