Paid media in 2026: Planning for an AI first search world - Sarah Barker - brightonSEO October 2025
Автор: brightonSEO
Загружено: 2026-01-14
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Recorded at brightonSEO October 2025.
What will the role of a PPC specialist be in an AI-first world? Will it be more of the same, or will the way we build PPC strategies have to pivot to meet a fundamentally different search landscape? Sarah will discuss the various possible routes that search could take, through the lens of paid. With actionable takeaways on how to prepare for tomorrow, based on her work with clients today.
For more information about brightonSEO and to get tickets, visit www.brightonseo.com
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brightonSEO is the biggest search marketing conference in the world and takes place in the UK and US. We give away thousands of free tickets every year and we’d love to see you there. As well as running one of the world’s most popular search marketing conferences we also organise practical, hands-on and in-depth analytics, PPC, SEO training courses – so you can up-skill in a specific area of search marketing.
Find out out more at brightonseo.com
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