Jason Forbes - Making AI Search profitable through action, automation and attribution. Brighton SEO

Описание: Recorded at brightonSEO October 2025.

In this session, Jason will share evidence across different website categories in driving LLM recommendations and ways to take advantage of each. Focusing on both owned and earned media, Jason will illustrate how upgrading website PDPs can drive materially higher LLM recommendations through action, automation and attribution.

Pioneering brands and agencies have already begun taking disproportionate Share of Voice (SOV) by pinpointing the sources and changes that matter most. Jason will provide a set of practical take aways for participants seeking performance impact from the 3bn now using LLMs monthly.

For more information about brightonSEO and to get tickets, visit www.brightonseo.com

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brightonSEO is the biggest search marketing conference in the world and takes place in the UK and US. We give away thousands of free tickets every year and we’d love to see you there. As well as running one of the world’s most popular search marketing conferences we also organise practical, hands-on and in-depth analytics, PPC, SEO training courses – so you can up-skill in a specific area of search marketing.

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