Financial Market Trends: An Executive Interview with Mary Burke, London Stock Exchange Group (LSEG)

Описание: Mary Burke, group head of sales and account management for the London Stock Exchange Group in the Americas, and Principal Dave Eddleman discuss the integration and importance of customer success management (CSM) within sales and account management teams. Mary also touches on current trends in the financial markets today, the importance of having a consistent go-to-market model and her predictions for the coming year.

Table of Contents:
00:00 Welcome
00:21 What are some general trends you're seeing in the financial markets right now?
03:42 Tips for a consistent approach to the go-to-market (GTM) model and rules of engagement
06:45 How do you handle the intersection between customer success and sales?
11:26 What have you seen recently with customer experience and improvements to the role?
13:18 What go-to-market trends or changes do you expect in 2025 and 2026?
14:18 Thanks for taking the time to share your insight with us


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