The Future of Strength Equipment | Fiona Bibby, BDM of Life Fitness / Hammer Strength
Автор: PerformX Live
Загружено: 2026-02-17
Просмотров: 14
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In preparation for PerformX in just over 2 weeks time, Giles sat down with our partners Life Fitness / Hammer Strength to have a great conversation with Fiona Bibby to preview what they’ve got coming at PX26!
Life Fitness / Hammer Strength are innovative, forward-thinking brands who’s approach is built on trusted advisors and long-term relationships, not a simple “here’s your equipment" and off they go.
They don’t just provide gym equipment - they deliver solutions to their customers’ real challenges.
Watch the full interview as Fiona reveals their hospitality strategy, the journey behind the brand and some exclusive products debuting at PerformX in just a couple of weeks.
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