Sta Sof Fro | Brand Integration | Ubettina Wethu
Автор: MediaHeads 360
Загружено: 2021-10-04
Просмотров: 1481
Описание:
For Sta-Sof-Fro, the brand was literally integrated into the core storyline of the show, uBettina Wethu, the #SABC1 hit dramedy. A story-arc around the Sta-Sof-Fro brand was key to the show’s 1st season. Viewers were familiarised with the brand and insights shared about the product as characters worked on a campaign for the brand. Viewers learn about the brand’s personality and even such specifics as the brand pay-off line etc. Integrating the brand in this way created a platform for as much exposure as possible while still placing the brand according to needs subtly but with impact.
If you’re interested in this kind of brand integration, let us help. Contact us at:
📧 [email protected]
☎ +27 (0) 10-590-4553
🌐 www.mediaheads360.co.za
Follow us on IG, Twitter, Facebook and LinkedIn @MediaHeads360
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