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Spotify's Secret Tool to Explode Your Podcast Growth

Автор: Jeremy Enns | Podcast Marketing Academy

Загружено: 2024-10-29

Просмотров: 1133

Описание: You might not realize it, but if you know how to read it, Spotify's discovery dashboard has all the clues to boost your discoverability and grow your show.

Here's how to make sense of it and use it to diagnose your growth issues.

Spotify Benchmarks Page: https://podcastmarketingacademy.com/s...
Contribute your show's data: https://podcastmarketingacademy.com/s...

⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/a... ⭐️

🛠️ Resources
Self-Serve Ears Audit | https://earsaudit.scoreapp.com/
Blueprint for Podcast Growth | https://counterweightcreative.co/blue...
Roadmap to 5-Figure Sponsors | https://counterweightcreative.co/road...


Subscribe to Podcast Marketing Trends Explained | https://link.chtbl.com/pmte-youtube
Check out the Podcast Marketing Trends 2023 Report | https://podcastmarketingtrends.com/2023

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter | https://podcastmarketingacademy.com/s...
Get your free personalized podcast marketing audit | https://earsaudit.scoreapp.com/
Join the Podcast Marketing Academy Membership for personalized podcast marketing strategy, training & support | https://podcastmarketingacademy.com/m...

Chapters:

00:00 Has Spotify solved a major podcast growth problem?
01:10 Spotify discovery dashboard overview
03:54 Spotify conversion rate benchmarks
04:41 How to use these benchmarks to grow your podcast
05:49 Diagnosing a low Awareness-Interest conversion rate
08:27 Diagnosing a low Interest-Stream conversion rate
10:40 Diagnosing 4 specific conversion rate scenarios
11:19 Diagnosis: Low Awareness-Interest + Low Interest-Stream
12:44 Diagnosis: High Awareness-Interest + Low Interest-Stream
13:39 Diagnosis: Low Awareness-Interest + High Interest-Stream
14:59 Diagnosis: High Awareness-Interest + High Interest-Stream
15:36 Using the diagnosis to increase growth
16:20 How to contribute your show's discovery data

#podcasting #podcastmarketing #podcastgrowth

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Spotify's Secret Tool to Explode Your Podcast Growth

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