How to influence anyone with Robert Cialdini

Описание: You're listening to episode #128 of Reveal: the Revenue Intelligence Podcast.

Robert Cialdini is the godfather of the psychology. His book “Influence: The Psychology of Persuasion” has sold over 5 million copies and has helped countless salespeople learn the fundamentals of creating connections and influence in their sales efforts.

His principles are the difference between going through the sales motion and actually persuading your buyer to make a purchase. In this episode, Robert joins Devin and Sheena to dive into some of the tenets of his book, and share his advice for ethical influence in selling.

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Reveal is for revenue leaders who want to reach their fullest potential.

Every week we interview sales practitioners, leaders, and experts to explore how they use revenue intelligence – a new way of operating based on data instead of opinions – to win their market.

You’ll hear candid stories of success (and failure), how to win with a data-first mentality, plus you’ll take home a micro action you can use today. Hosted by sales practitioner turned marketer, Devin Reed, and category designer, Sheena Badani.

Want to explore Revenue Intelligence? It starts here: https://www.gong.io/revenue-intellige...
Connect with Devin Reed:   / devinreed  
Connect with Sheena Badani:   / sheenabadani