How Multi-Branch Heavy Machines LLC Equipment Dealer Fixed Growth Without Profit

Описание: Heavy Equipment Business Consulting Case Study | Heavy Machines LLC + Cogent Analytics

Heavy Machines is an independent heavy equipment dealer serving specialty contractors, industrial operators, ports, mills, and construction projects across the Southeastern United States and Maine. With operations spanning multiple branches and departments — sales, service, rentals, parts, and HR — the company experienced rapid revenue growth over several years.

But profitability didn’t follow. As revenue surged, leadership realized:
Infrastructure hadn’t scaled with growth
Branches operated independently instead of as one organization
Sales, service, and rentals were siloed
Culture and accountability varied by location
Leadership blind spots were limiting progress

Through Cogent Analytics’ Discovery and full engagement process, Heavy Machines took a hard look under the hood. Analysts and project directors worked across executive leadership, branch management, and frontline employees to identify gaps in:
Leadership alignment and accountability
Departmental communication
Parts, service, and rental processes
Cultural consistency across branches
Talent utilization and leadership development

Over the course of their engagement, Cogent helped Heavy Machines:
Redefine outdated processes and procedures
Rebuild parts, service, and rental operations
Implement leadership training focused on accountability and blind spots
Break down silos between departments
Identify and elevate internal talent — including new female leaders
Create durable systems that support continued growth

Today, leadership is confident that the company now has the infrastructure, culture, and leadership systems required to grow profitably — not just quickly.

This case study is a powerful example for heavy equipment dealers, construction equipment companies, and multi-branch organizations facing the challenge of scaling without losing control.

Learn more about Cogent Analytics’ Discovery process: cogentanalytics.com

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