How to Analyze Your Subscription App Business
Автор: RevenueCat
Загружено: 2022-08-26
Просмотров: 2664
Описание:
There are two main challenges when trying to understand the health of your subscription app business. First, which metrics to track and where to track that data. Second, what those metrics actually mean for your business.
In this conversation with Greg CEO Alex Ross and RevenueCat senior product manager Dan Pannasch, we’ll explore the RevenueCat dashboard with real-world data from the Greg app. We’ll talk through what each metric means and how it impacts the health of your subscription app business.
Topics we’ll cover:
How to think about realized LTV vs. LTV estimates
Trial Conversion and other funnel dynamics
Cohorting and segmenting subscriber retention
MRR/ARR and other basic metrics
Links:
Alex Ross on Twitter: / areteross
Greg app: https://greg.app/
David Barnard on Twitter: / drbarnard
Dan Pannasch on Twitter: / danpannasch
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