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How LEGO Friends Became the Most Successful Theme for Girls
Автор: BrickFleet
Загружено: 2023-09-15
Просмотров: 1112
Описание:
Dive deep into LEGO's rich history of catering to its female audience. Starting from the 70's with the Homemaker lineup to the 21st century's popular Friends series, we'll explore how LEGO evolved, experimented, and finally mastered the art of engaging girls with their sets. Get insights on the transition from brick-built figures to mini-dolls, the rise and fall of themes, and the behind-the-scenes development of LEGO's inclusive approach.
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