MI Podcast Ep 80 - How Media Is Becoming the New Sales Funnel | Nikhil Kumar
Автор: Modern Intelligence
Загружено: 2026-01-07
Просмотров: 62
Описание:
Nikhil Kumar - https://linktr.ee/nikhilkumar.official
Timestamps:
00:00 - Introduction
01:49 - Media is slowly replacing traditional advertising
03:38 - The buying journey has become relationship-led
04:38 - Content now performs the job of multiple funnel stages
06:23 - Conversations have replaced landing pages
07:33 - Trust is the new conversion metric
08:48 - Every professional is becoming their own media channel
09:49 - Content is shaping demand before selling begins
11:26 - Community is replacing cold audiences
12:56 - Commerce is moving closer to content
13:54 - The sales funnel is becoming flatter and more human
14:59 - Conclusion
#ContentToConversion #MediaStrategy #RevenueMarketing #BrandToBusiness #nikhilkumarmarketing #mipodcast
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