Why Dating Apps Keep You Single and How to Date Smarter with Jo Mason of Cherry Dating App | E26

Описание: In this episode of P.S I Love Me, Lynda sits down with Jo Mason, founder of the Cherry Dating App, to unpack what is really going on behind modern dating apps and why so many high-achieving women feel drained, guarded, and disappointed by the online dating experience.

Jo shares how years of personal frustration, fake profiles, and mismatched intentions led her to build Cherry differently, with mandatory ID verification, intentional onboarding, and compatibility scoring based on what actually matters: values, interests, and love languages.

They also dig into the hidden mechanics of dating app algorithms, why some platforms rank users by “desirability”, and how that can quietly trap people in low-visibility loops. Plus, Lynda and Jo cover practical dating strategy: profile photos that attract the right person, how to handle ghosting without spiralling, and why self-worth and clarity are the real foundation for finding a healthy relationship.

To learn more about Lynda and her transformative coaching check out: https://www.lyndawilliamscoaching.com...
Connect with Lynda on Instagram:   / lyndawilliamscoach  
Follow Lynda on LinkedIn:   / lyndajw  
Join her Evolved Woman Program: https://www.lyndawilliamscoaching.com...

Why not also check out Cherry Dating:
Apple: https://apps.apple.com/gb/app/cherry-...
Android: https://play.google.com/store/apps/de...
Website: https://cherrydating.co.uk/

🌟 Don’t forget to like, subscribe, and comment! Share this episode with someone who’s sick of the dating app circus but still wants real love.
The content of this podcast is for informational purposes only and is not intended as professional medical advice. Always consult a qualified healthcare professional regarding any health concerns or before making changes to your wellness routine.

You Will Hear:
• Why Jo created Cherry after years of frustration with dating apps
• Mandatory ID verification and why it changes how safe you feel online
• Dating intentions upfront: meaningful vs casual and why it matters
• Love languages, values, interests and compatibility scoring
• How mainstream dating app algorithms rank users by “desirability”
• The “low ranking loop” and why deleting and restarting can reset results
• Photo choices that attract the wrong type of person (and how to fix it)
• Why heavy filtering backfires in real life
• How to manage expectations so dating apps do not destroy your confidence
• Why self-worth and clarity beat any app hack

Key Moments:
00:01:47 – Intro: why dating apps feel exhausting and what Cherry aims to fix
00:03:25 – “They’re not delivering what they should deliver”: the frustration that sparked Cherry
00:04:13 – The safety issue: fake profiles and why ID verification should be mandatory
00:06:09 – The “non-negotiables” list: what a better dating app must include
00:07:44 – “If you haven’t got a digital footprint… run a mile”: modern dating reality check
00:09:33 – Setting intention early: meaningful vs casual and why that prevents wasted time
00:12:59 – Values, interests, love languages and compatibility scoring (beyond looks)
00:15:21 – How dating app algorithms really work: ranking, predicted desirability, and visibility
00:16:50 – The reset trick: why deleting and recreating profiles can change outcomes
00:18:54 – Cherry’s approach: no desirability algorithm, just deal breakers + compatibility
00:22:34 – Over-filtering photos: why it sets you up for rejection in person
00:23:22 – Your photos attract your outcomes: “party girl” vs real-life interests
00:26:36 – “Don’t be everything to everyone”: clarity beats swipe-maxing
00:28:08 – Dating apps are overwhelming, but expectations are the real issue
00:29:42 – “It’s not the apps, it’s the behaviour they’ve created”: throwaway culture
00:33:34 – Dating like a good human: honesty, communication, and not ghosting
00:37:14 – Video calls early: cutting through fantasy and AI-assisted messaging
00:40:07 – The business model problem: apps are not designed to get you off the app
00:41:27 – What’s next for Cherry: premium features, dealbreakers, and coaching support
00:43:50 – Final advice: be clear on your intentions and solid in yourself first