When Does Podcasting Start Paying Off?

Описание: Most podcasts never make a dollar.

Not because the host isn’t talented.
Not because their strategy is bad.

But because they quit too soon, or they measure ROI the wrong way.

In this episode, I break down what 11 years of podcasting (and nearly 2 million downloads) have taught me about building a podcast that actually pays off.

The 3 Forms of Podcast ROI
1️⃣ Trust – Deep relational credibility that compounds quietly over time
2️⃣ Longevity – Most quit early; sustainable rhythm wins
3️⃣ Assets – Turn episodes into evergreen SEO infrastructure

Podcasting is not about going viral.
It’s about building something that compounds.

If you’re a therapist building a podcast (or considering it), this episode will help you think beyond downloads, and design something sustainable, profitable, and aligned.

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💡 Affiliate Disclosure: Some links in this section are affiliate links, meaning I earn a small commission if you choose to make a purchase. Your trust means everything to me, so I only recommend products I personally use or have thoroughly vetted. These funds help me keep creating free podcasts and videos—your support truly means a lot. 🙏