Server Side Tracking with Google Tag Manager

Описание: This video contains everything you need to set up Server Side Tracking using Google Tag Manager.

Chapters:
0:00 - Introduction to server side tracking
04:00 - Setting up your server side google tag manager
06:30 - Creating your client
08:54 - Adding parameter to GA4 tag
10:10 - Configuring GA4 tags
11:20 - Preview
14:40 - Creating GA4 tag
16:30 - Preview
18:49 - Create conversion linker tag
20:30 - Creating Google Ads tags and preview
22:52 - Google Ads remarketing tag
23:40 - Enhanced Conversions
26:30 - Exclude data from GA4
27:30 - Enhanced Tracking script
31:05 - Consent
32:10 - After implementing
33:35 - Enhanced Conversion Fix
34:20 - Summary

I spent TONS of hours fixing conversion tracking for Google Ads.
2025 is going to be the year of server side tracking.

I created a template AND a video to help you get started.
I’ll show you exactly how.

When I first set up server side tracking, well… It’s overwhelming.
I created a checklist, but felt the need for a video guide as well.

So here it is.

Your guide to server side tracking.

Proper conversion tracking helped us scale 50+ accounts.

And today it’s yours.
I could charge for this, but no, 100% free.

This file has it all.

Our Server side tracking guide for Google Tag Manager.

For one business, we even measured 40%+ extra conversions!

This action-packed guide has it all.

What’s in here?
What you should know about:


👉 Client side Google Tag Manager
👉 Server Side Google Tag Manager
👉 Setting up tracking for GA4
👉 SEtting up tracking for Google Ads
👉 Enhanced Conversions
👉 Add 1-2% EXTRA with a new GTM script
And MUCH more.

In total? About 40 points.

This will make your tracking more accurate.

Want the checklist that will improve your campaigns’ tracking?
Comment ‘yes’ and I’ll send it your way. Make sure we’re connected!

Bestand: https://docs.google.com/spreadsheets/...

Link naar YT-vid:    • Server Side Tracking with Google Tag Manager