Buying and Scaling a Staging Company with Grant Findlay-Shirras on The Staging Insider Podcast

Описание: In this episode, Felicia Pulley sits down with Grant Findlay-Shirras to unpack what it really looks like to purchase an existing staging company, identify the operational gaps, and rebuild the business for growth. Grant shares why staging was the first industry that aligned both his business background and his wife Amanda’s design expertise, and how they approached due diligence, staffing, profitability, and marketing in their first year as owners of DEKORA Staging.

This conversation is a practical roadmap for anyone considering buying a staging business, restructuring their current operation, or preparing for future sale. Grant offers candid insights on team management, warehouse systems, staying top-of-mind with agents, and the role community plays in shortening the learning curve for new owners.
Whether you’re in your first year or your fifteenth, this episode brings clarity, perspective, and actionable takeaways you can apply immediately.

Chapters:
00:00 Intro
00:55 Why Grant Decided to Buy a Staging Company
02:15 Choosing a Business His Wife Would Love
04:00 What Due Diligence Revealed About the Industry
06:45 Comparing Multiple Staging Companies at Once
09:20 Identifying Profit Problems in the Business
12:10 Early Operational Changes After the Acquisition
15:25 The 90-Day Challenge and Warehouse Bonus System
18:30 Marketing Missteps of the Previous Owner
21:40 Why Staying Top of Mind Matters More Than Ever
23:15 Social Media, Email, and Signage for Growth
25:10 Managing a Team Through Change
27:40 Staffing Levels Before and After the Purchase
31:55 Building Standards the Whole Team Can Follow
35:20 How Grant Plans to Double Revenue Year Over Year
38:10 Grant’s Take on Community and Learning from Peers
41:30 Why Staging Businesses Should Be Built to Sell
44:05 Final Thoughts and What’s Next for DEKORA
45:20 Outro

Learn more about Grant and The Staging Insider Podcast: https://thestaginginsider.com/episode...