How to price your SaaS product?

Описание: First, determine your audience segments. Then, figure out what features matter most and least to your customers. Define, how customers are ready to pay for them.

Then pack your product into bundles sized for your buyer personas, and present them all clearly on a well-designed pricing page.

But that's not the end of the story. Pricing (like pretty much everything in startups) is never a set-it-and-forget-it task.

Some startups will update their product every single day. Yet, they might not have optimized their pricing in years. Since people are changing, your product is changing, and your market is changing, pricing should be optimized too. Regular pricing optimization is essential for creating a stellar pricing page.