Inside The New Thing’s Success: Viren Sean Noronha’s Guide to Award-Winning Campaigns

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Timestamps for Quick Navigation:
0:00-2:59 Introduction
3:00-21:54 How Viren Figured His Path
21:55- 36:45 The Breakaway Moment for Viren
36:46-55:51 The Culture at The New Thingf
55:52-1:00:00 Viren's Take on AI
1:00:01-1:10:54 Q&A with Viren
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In this video:
Viren Sean Noronha, Co-Founder of The New Thing, shares his incredible journey in the world of advertising during a SuperSession at IIDE. He talks about the importance of content strategy, campaign planning, and execution. With The New Thing winning prestigious awards like the Kyoorius Advertising Awards, 10 Mommy’s from Mad Over Marketing, and 2 Silver Abby's in just 2 years, Viren shares the secrets to his agency’s rapid success.

Highlights of the Supersession:
• Viren’s journey in the advertising industry and how he co-founded The New Thing.
• The importance of a strong content strategy and planning in driving successful campaigns.
• How The New Thing won top awards and gained recognition in a short time.
• Insights into building an agency that delivers high-impact and creative campaigns.
• Valuable advice for aspiring marketers on standing out and creating award-winning content.

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