Smart Risks vs Reckless Gambles Farouk Ismail on Building a Successful Business

Описание: Taking risks is part of every business journey, but not all risks are the same. Farouk Ismail shares how focusing on smart, data-driven decisions can lead to greater success while avoiding reckless gambles. By understanding what customers truly need and analyzing the data, founders can make informed choices that drive growth. Not every decision will be a win, but the goal is to ensure the wins outweigh the losses.