Market Smarter: Event Strategy and Effective Ambassador Programs (7/15/ 2025)
Автор: Department of Cannabis Regulation
Загружено: 2025-07-15
Просмотров: 19
Описание:
Cannabis companies have fewer marketing and outreach opportunities due to the federal ban of cannabis. Entrepreneurs must be incredibly strategic about expending resources in this challenging market.
This webinar is designed to help Los Angeles operators maximize their sales, marketing, and outreach resources and guide smarter event marketing strategies that effectively penetrate target markets and support revenue generation.
Build a brand ambassador team that can best connect with your target market;
Identify ways to participate in or utilize events without purchasing booth space
Determine which events to attend or purchase booth space and which to skip;
Strategically determine scheduled seasonal event presence based on the company’s needs and goals; and
Create an effective and engaging presence at events.
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