Mastering Category Management: Calculating and Leveraging the CDI
Автор: Sue Nicholls
Загружено: 2024-01-24
Просмотров: 846
Описание:
Category Development Index (CDI) and Fair Share Index (FSI) are two calculations used in retail and CPG that often face oversimplified interpretations. It's important to recognize that indices like these compare vital sales figures, providing crucial data insights.
The real challenge is in decoding these numbers. Simplistic views label greater than 100 as 'good' or 'overdeveloped' and less than 100 as 'bad' or 'underdeveloped'. In category management, a deeper, more nuanced analysis of these indices is essential.
Check out this video that gives a quick explanation on the Category Development Index (CDI) and what you should consider.
Happy learning! Sue
Повторяем попытку...
Доступные форматы для скачивания:
Скачать видео
-
Информация по загрузке:
