Fmr. Viacom CEO: Netflix 'Better Fit' For WBD Takeover

Описание: MTV Co-Founder, former Viacom CEO and Principal at Firefly3 Tom Freston joins Bloomberg Businessweek Daily to discuss his book “Unplugged: Adventures from MTV to Timbuktu," and he also weighs in on today's media landscape, including Netflix's deal to take over Warner Bros. Discovery. Freston says he thinks Netflix is the "better" and "more interesting" fit for the merger, compared to Paramount. Freston also discusses whether a network like MTV could be created today, the impact of reality shows on pop culture and entertainment, how social media is changing audience appetites, and more. Freston speaks with Carol Massar and Tim Stenovec.
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