The Shocking Fall of Rasna: 😱 Why India's Favorite Drink Disappeared | The Mestry Channel

Описание: The Shocking Fall of Rasna: 😱 Why India's Favorite Drink Disappeared | The Mestry Channel

Do you remember the nostalgic jingle – “I Love You Rasna”? Once a household name and the go-to summer drink for every Indian kid, Rasna has almost vanished from the market. But why?

In this detailed business case study, we explore:
How Rasna started and the concept behind it
The rise of Rasna in the Indian market during the 80s and 90s
Why Rasna became the most popular powdered soft drink in India
The strategic mistakes that led to Rasna’s downfall
How brands like Tang, Glucon-D, and energy drink players took over
Is drinking Rasna good for health?
Who owns Rasna brand?
Which one is better, Rasna or Tang?
What are the side effects of Rasna powder?
Which drink is not harmful?
Which country made Rasna?
Is Rasna good for kids?
Which country owns Tang?
Is Rasna sugar free?
How much sugar is in Rasna?
What is the expiry date of Rasna?
What is Rasna made of?
How to use Rasna?


This video also explains the shift in the Indian soft drink powder market, Rasna’s branding and product innovation gap, and whether there’s still any hope for a comeback.

This video answers key questions like:
Why did Rasna fail in India?
Is Rasna still in business?
What happened to the Rasna brand?
Who owns Rasna today?
Which is the No.1 powdered soft drink brand in India now?

If you're curious about Indian business failures, nostalgic brands, and case studies in FMCG – this video is a must-watch.

Rasna Case Study, Rasna Downfall, Why Rasna Failed, Rasna Business Failure, Rasna History, Rasna Brand Story, Indian Soft Drink Brands, Powdered Drinks India, Tang vs Rasna, FMCG Brand Failures, Rasna Marketing Strategy, I Love You Rasna, Glucon-D, Rasna Current Status, 90s Indian Brands

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